Hanging Fire: Achieving Predictable Results in an Uncertain World

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Hanging Fire: Achieving Predictable Results in an Uncertain World


Some 30 years ago, Dr. Eli Goldratt and Jeff Cox teamed to write a "business novel" entitled The Goal. Now with Hanging Fire, Jeff Cox has once again teamed with the Goldratt Institute to show how the Theory of Constraints (TOC) has evolved and advanced over time. Above all, and similar to The Goal, this book is focused on achieving business success in a world of uncertainty.

Hanging Fire postulates a project-based business with multiple projects underway at any given time. But the same underlying principles presented in this project business can be applied to any environment where the combination of dependencies, interdependencies and variability leads to less-than-desirable outcomes. The major theme in Hanging Fire is creating reliable speed to market - developing new products and services expeditiously, getting them to the market rapidly, and have them generating revenue as soon as possible.

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Many businesses have multiple projects underway at any given time. Projects for customers. Projects to improve something. Projects to maintain equipment. Projects to align the organization. Projects to find the next big money-maker. But these efforts are always subject to uncertainty. When will it be finished? Sometime between sooner and later! How much will it really cost? Probably more than we expect! Will it do everything we want it to do? Well, we sure hope so, but maybe not! And often these projects have to compete with each other for funding, for internal resources, and for priority. HANGING FIRE is about that uncertain world – your world. It is about discovering a way of thinking that enables you and your colleagues to manage the unknown, achieve predicable results in the face of uncertainty, and gain 30% to 50% in capacity with minimal or no additional investment.

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